Welcome to the Clarisix blog

We're heads-down building Clarisix — the analytics platform we wish existed when we were running Amazon businesses ourselves. Along the way we've collected a lot of opinions about what works, what's broken, and how decision makers should actually look at their Amazon numbers.

This blog is where we'll share those opinions.

What we'll write about

Mostly three things, in roughly equal measure:

1. Playbooks for the six pillars. Practical, opinionated guides on Sales, Advertising, Profitability, Inventory, Content, and Customer Experience — what to measure, what to ignore, and how the pillars interact.
2. Decision-maker thinking. How founders, VPs, and directors should read Amazon data — not how analysts do. Less dashboard-staring, more "walk into the meeting knowing your numbers."
3. Product updates. The interesting ones. When we ship something that materially changes how you'd run your Amazon business, we'll write it up here.

What you won't see here

• Listicles dressed up as insight.
• "10 Amazon hacks" posts written for the algorithm.
• Anything that wouldn't help a real operator make a real decision.

If we can't defend a paragraph to a CFO with their feet on the desk, it doesn't get published.

How often

Roughly weekly to start. Less often if we have nothing useful to add that week. We'd rather skip a Tuesday than publish filler.

Stay in the loop

If you want our posts in your inbox: the waitlist doubles as our early-readers list for now. You'll also get an email when we launch Clarisix, plus founding-member pricing locked for life if you're among the first 100.

Otherwise the RSS feed works the way you'd expect.

— The Clarisix team